WAM - Web Analytics in Montreal
Our monthly web analytics get together had to move to a new venue at the last minute because there was not enough room at our initial location. That's a good indication of the growing importance of web analytics, but also a red flag for me that organizing web analytics 5-7 is getting more difficult and time consuming.
The crowd of about 35 people chatted for a while and from the discussions I grasped, the networking seemed to be good. Then we took a few minutes to hear Matt Kohl, manager of Omniture Support, talk about a couple of ways to ease web analytics adoption and improve problem resolution.
Omniture Regional Training
There's nothing like a good training session to make you realize there's so much to learn, so much to do, and so many opportunities for improvement!Day 2 and 3 of our training session was another steady round of tips & tricks. Even when you think you know the concepts and the product, there's a bunch of insights that are really worth taking time away from work.
If you are an Omniture user, beg your boss, make a plea for the relief of your (web analytics) soul and attend the Basic and Advanced User training sessions. But don't be fooled by the word "Basic", it's not a Web Analytics 101 course! A good advice is to use the tool for a while before attending training, this way you'll get the most out of it and the learning experience will be even more rewarding.
Named one of the most influential industry contributors by the Digital Analytics Association. With over twenty years’ experience empowering organizations to analyze and optimize their online channels, Stéphane has cemented his position as a leading voice for online analytics and optimization.
0 comments:
Post a Comment