It's getting late, but I wanted to report on the first ever Omniture University Regional Training in Montreal. While all eyes are turned toward eMetrics Marketing Optimization Summit in D.C. some interesting activities are going on in other parts of the world!
I was responsible of planning this event with Omniture so it's with a bit of relieft that everything went smoothly: we got the training manuals on time, everyone found the place without difficulty and we're benefiting from a full-featured classroom.
The Omniture Training is a very well tuned engine and the agenda of the day was just enough to go trough the planned content while allowing for open questions and exercises. Along with basic concepts and reports overview, we're benefiting from participants interactions and Doug McCormick Jr., our trainer, does a great job answering everyone's questions while keepig a good pace.
Tomorrow we will continue the User Training, then go into more Advanced concepts and conclude with a Web Analytics Wednesday. All in all, a great web analytics week!
Named one of the most influential industry contributors by the Digital Analytics Association. With over twenty years’ experience empowering organizations to analyze and optimize their online channels, Stéphane has cemented his position as a leading voice for online analytics and optimization.
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