Thursday, November 9, 2006

November Montreal's WaW

Yesterday's WaW in Montreal went well, about a dozen people attended. Again, great discussions around the products themselves, mostly WebTrends, Omniture, HBX, Coremetrics and the inevitable Google Analytics.

We also talked about the pricing structure for our Canadian/Québec market, difficulty of getting management buy in (quick win approach seemed the most frequent) and lack of professional resources. Those seems to be recurring topics everywhere!

We talked about organizing a thematic day on web analytics where we would present local case studies and try to get some vendors to present. Our local market is so small that we would have to piggy back on another event and include usability, design, web development in general, etc. Kind of a mini eMetrics summit... that would require much more organization than the WaW!

Next WaW: January 10th (we take break during december...)